METHODOLOGIES:
D&M believes that methodologies are only a means to an end – a truly good decision. D&M has a number of research tools at its disposal; qualitative and quantitative, traditional and new. D&M is committed to staying ahead of the latest developments in research techniques and to bringing clients new tools in the future. In the mean time D&M delivers better decisions through:
>>Quantitative:
Inferential studies giving insights to populations
>> Telephone Surveys (CATI)
>> Intercept Surveys (CADE, CAPI)
>> Door to door (CADE, CAPI)
>> On-line Surveys (WEB)
>> Mail Surveys
>> Qualitative: Creative insights into your customers' minds
>> Focus Groups
>> Mini Groups
>> In-depths
>> Research Clinics
>> On-line qualitative (Real Time, BB)
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