D&M Research is, at its heart, a bespoke research agency, applying vigorous and creative problem solving intelligence to the design of every research project, catering for everything from B2B to consumer research.
From the first project briefing to the face-to-face debrief presentation, D&M’s customised research offering is built upon our design-focused platform, striving to always increase the odds in favour of the decisions that need to be based on sound research. This often requires a qualifying approach, sometimes ‘pushing back’ on the brief, and challenging traditional approaches including analysis and interpretation, to get to the heart of what the research really needs to deliver. Having said that, the approach is always about your success and we aspire to be as true a brand custodian as our clients themselves are. We like to think that we sell success, not product.
Customised research takes many forms at D&M, utilising state-of-the-art research methods and techniques – whether it be research archaeology (qualitative), a head count (Quantitative), an observation (ethnography) or a conversation (communities) – D&M has the skill-set and research assets to ensure that your next customised research project will deliver the evidence all good decision making deserves.
This often requires qualifying the research objectives sometimes ‘pushing back’ on the brief, and challenging traditional approaches, including methodology, analysis and interpretation, to get to the heart of what the research really needs to deliver. Having said that, our goal is always about ensuring the success of your research, as we aspire to be as true a brand custodian as our clients themselves are.